Society: ADVERTISING

The following is a list of twenty advertising appeals. Do you know how each appeal works?

ADVERTISING
The following is a list of twenty advertising appeals. Do you know how each appeal works?

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BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH
H I E S F U S L B B F B R S O H J J K Q
I U L W Q Z E X C I T E M E N T B S E B
? F T E L N L A M N X A H T R D O Q L U
G H U M O R Y U O D J I S S O G N Z B B
X I G K T M U I M C B Z O O Q A S R M Y
E S X U Z L T Z C T W M G M H E T I U S
X X L F O I L P I Y W C I M K X A U H Y
U N Q O T N K M S O I D Z I Z P T N A R
P B Q E B P E M A L B J L Y F E I G P X
X J P C H M P L B W X Y P Q Z R S I P Q
X E R F G O Y U O R D G C H R T T G Y G
R E L P O E P S U O M A F L S S I K F F
A Y P C M U E I B P C G E V P A C C A D
T V E G T N L Y O U T H H I A Y S C M V
F G S D S W R O M A N T I C B S G M I O
T U O E H E A R T S T R I N G S O O L P
B W S X V J Y U H E Z J Y K D F V R Y D
N I N E W / I M P R O V E D Q P K K L C
T O E Q R O V V B K K C P W F U J P S I
T R R Q W A W G L X M C J D J J B D D X
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