ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

O K P U B L I C G O O D U V C J O G V V
M R W T V I V I R V L F A F K R I G O V
? G S P H A Y L I M A F Y P P A H Y E V
B H U M B L E O J G Y U H J Q V D K X V
D L G A W I E G B B S L O B M Y S V J T
E D S U O P T N E M E T I C X E T N X E
J I Q B O E T V Z X P W N W K X A D O L
C E C E T N I Y J V L Q S I Y P T A J B
Y D Y R G G E I G U I R L J Q E I E N S
Q G B Y W P Z L C F U Y G J L R S N N X
N N K O N O D C O W D H N W O T T R I E
V E L P O E P S U O M A F M G S I N U I
B W Q A Q U E M B G C Q U F W A C B Q Y
K C C J T N M Y O U T H B E V Y S P B R
W R O D S G R O M A N T I C D S E L H P
D E O E H E A R T S T R I N G S T F N J
C W S X V P X Q L R G F G F I X B B Q V
N E N E W / I M P R O V E D S U P T P W
V B G N O I T I T E P E R G P T X N H N
A N Y C F V F R O O K E R J Q Z R A Z J
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # P U B L I C G O O D # # # # # # # #
2# # # # # # # # # # # # # # # # # # # #
3? # # # # # Y L I M A F Y P P A H # # #
4# H U M B L E # # # # # # # # # # # # #
5# # G A # # # # # # S L O B M Y S # # #
6# # S U # # T N E M E T I C X E T N # #
7# I # # O # # # # # # # # # K X A # O #
8C # # # # N # # # # # # # I # P T # # B
9# # # # # # E # # # # # L # # E I # # #
10# # # # # # # L # # # Y # # # R S # # #
11# # # # # # # # O # D # # # O T T # # #
12# E L P O E P S U O M A F M # S I # # #
13# # # # # U E # B # C # U # # A C # # #
14# # # # T N # Y O U T H # # # Y S # # #
15# # # D S # R O M A N T I C # S # # # #
16# # O E H E A R T S T R I N G S # # # #
17# W S # V # # # # # # # # # # # # # # #
18N # N E W / I M P R O V E D # # # # # #
19# # # N O I T I T E P E R # # # # # # #
20# # # # # # # # # # # # # # # # # # # #
Word X Y Direction
BASIC  54sw
COOLENOUGH?  1012nw
EVERYBODYLIKES  1111ne
EXCITEMENT  166w
EXPERTSAYS  166s
FAMOUSPEOPLE  1012w
HAPPYFAMILY  173w
HEARTSTRINGS  616e
HUMBLE  24e
HUMOR  1214ne
NEW/IMPROVED  418e
PUBLICGOOD  31e
PUTDOWN  712sw
REPETITION  1319w
ROMANTIC  715e
SENSES  812sw
SNOB  175se
STATISTICS  175s
SYMBOLS  175w
YOUTH  814e