ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

M Q H Y G K F G W N X Q P B N E Y D Z J
I B M P L A X O F Q F G J O J Z B U S K
? S P C O I G B W W Y N I Y M L O R R H
V H U M O R M L R U H T P B D S N O U B
T U G Q Y K R A X X I S E S N E S M Y H
B M C U U S S O F T O H N I A E T A C A
B B J G O G M A E Y W B J U K D A N D N
X L T D V N P P O L P H Z I W Y T T Q N
O E F E E I E T D F E P L V F W I I A C
W M M V H R B L K A E Y A S R C S C V W
L R I O R T T E O M D M R H A W T D B Y
Y M N R K S M U W O R R V D P V I S G Q
X U O P G T T V B U C H U O K Z C Y R O
Z Y R M I R U Y A S Y M B O L S S I I V
L S C I U A R O S P U B L I C G O O D N
R Q W / Y E X U I E X P E R T S A Y S U
J T F W V H T T C O Y W E I Z D A L M K
Y T G E M W N H I P U T D O W N N W W G
M T G N S Q M B I L C A Z J H P S B M V
T N E M E T I C X E F S X G P U S A J L
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # Y # # # # # # # # # # N # # # # #
2# # # # L # # # # # # # # O # # B # # #
3? # # # # I # # # # # # I # # # O R # #
4# H U M O R M # # # # T # # # # N O # #
5# U G # # # # A # # I S E S N E S M # #
6# M # U # S # # F T # # # # # E T A # #
7# B # # O G # # E Y # # # # K # A N # #
8# L # D # N # P # # P # # I # # T T # #
9# E # E # I E # # F # P L # # # I I # #
10# # # V # R # L # A # Y A # # # S C # #
11# # # O # T # # O M D # # H # # T # # #
12# # # R # S # # # O # # # # # # I # # #
13# # # P # T # # B U C # # # # # C # # #
14# # # M # R # Y A S Y M B O L S S # # #
15# # # I # A R O S P U B L I C G O O D #
16# # # / # E # U I E X P E R T S A Y S #
17# # # W V H # T C O # # # # # # # # # #
18# # # E # # # H # P U T D O W N # # # #
19# # # N # # # # # L # # # # # # # # # #
20T N E M E T I C X E # # # # # # # # # #
Word X Y Direction
BASIC  913s
COOLENOUGH?  1012nw
EVERYBODYLIKES  1111ne
EXCITEMENT  1020w
EXPERTSAYS  1016e
FAMOUSPEOPLE  1012s
HAPPYFAMILY  1411nw
HEARTSTRINGS  616n
HUMBLE  24s
HUMOR  24e
NEW/IMPROVED  418n
PUBLICGOOD  1015e
PUTDOWN  1018e
REPETITION  610ne
ROMANTIC  183s
SENSES  175w
SNOB  175n
STATISTICS  175s
SYMBOLS  1014e
YOUTH  814s