Chapter 29

BAITANDSWITCH
BREAK-EVENPOINT
ELASTICDEMAND
INELASTICDEMAND
LOSSLEADER
MARKETPOSITION
MARKETSHARE
PRICE
PRICEDESCRIMINATION
PRICEFIXING
RETURNONINVESTMENT
UNITPRICE

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Answer Key for Chapter 29

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Word	X	Y	Direction
BAITANDSWITCH	20	3	s
BREAK-EVENPOINT	19	3	w
ELASTICDEMAND	16	6	w
INELASTICDEMAND	18	4	s
LOSSLEADER	15	6	sw
MARKETPOSITION	6	2	e
MARKETSHARE	18	15	w
PRICE	20	2	sw
PRICEDESCRIMINATION	11	11	sw
PRICEFIXING	15	18	w
RETURNONINVESTMENT	19	3	s
UNITPRICE	1	20	e