Chapter 29

BAITANDSWITCH
BREAK-EVENPOINT
ELASTICDEMAND
INELASTICDEMAND
LOSSLEADER
MARKETPOSITION
MARKETSHARE
PRICE
PRICEDESCRIMINATION
PRICEFIXING
RETURNONINVESTMENT
UNITPRICE

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Answer Key for Chapter 29

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Word	X	Y	Direction
BAITANDSWITCH	2	19	n
BREAK-EVENPOINT	3	19	e
ELASTICDEMAND	6	16	e
INELASTICDEMAND	4	18	n
LOSSLEADER	7	16	ne
MARKETPOSITION	7	17	e
MARKETSHARE	4	7	e
PRICE	2	20	e
PRICEDESCRIMINATION	11	11	ne
PRICEFIXING	2	20	e
RETURNONINVESTMENT	3	19	n
UNITPRICE	14	5	w