Chapter 29

BAITANDSWITCH
BREAK-EVENPOINT
ELASTICDEMAND
INELASTICDEMAND
LOSSLEADER
MARKETPOSITION
MARKETSHARE
PRICE
PRICEDESCRIMINATION
PRICEFIXING
RETURNONINVESTMENT
UNITPRICE

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Answer Key for Chapter 29

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Word	X	Y	Direction
BAITANDSWITCH	2	3	s
BREAK-EVENPOINT	3	3	e
ELASTICDEMAND	6	6	s
INELASTICDEMAND	4	4	s
LOSSLEADER	19	20	w
MARKETPOSITION	20	7	sw
MARKETSHARE	20	7	w
PRICE	2	2	se
PRICEDESCRIMINATION	11	11	se
PRICEFIXING	2	2	e
RETURNONINVESTMENT	3	3	s
UNITPRICE	10	1	w