Sem 4

ADOPTION
AGENT
BRANDEQUITY
BRANDLOYALTY
BUDGET
CHANNELS
CONFLICTS
CONSUMER
ENDORESEMENT
EVENTS
GOINGRATE
INTERMEDIARY
LABEL
LINEDECISIONS
MARKUP
NPD
PACKAGING
PR
PRICING
PRODUCT
PRODUCTMIX
RETAILER
SERVICE
WHOLESALE

Marketing Recall

Try to find all 24 words on this board.

K F L E N D O R E S E M E N T
F L Y V P L U B F S K W H S C
R P R O D U C T M I X H N Y F
X A A D O P T I O N S O T E P
Q C I A E B P V W T I L L Q R
S K D E C I V R E S A E A V I
L A E P M R O R I Y R S B F C
E G M I F F E C O E T A E X I
N I R V W M E L L N G L L I N
N N E O U D D I E E A E X L G
A G T S E N A V N B U D G E T
H K N N A T E T A R G N I O G
C O I R E C O N F L I C T S F
C L B R A N D E Q U I T Y J F
M A R K U P O T L C G I U M T
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Answer Key for Sem 4

X
Y
123456789101112131415
1# # # E N D O R E S E M E N T
2# # Y # P # # # # # # W # S #
3R P R O D U C T M I X H N Y #
4# A A D O P T I O N # O T # P
5# C I # # # # # # # I L L # R
6S K D E C I V R E S A E A # I
7L A E # # # # R I Y R S B # C
8E G M # # # E C O E T A E # I
9N I R # # M E L L N G L L # N
10N N E # U D D I E E # E # # G
11A G T S E N A V N B U D G E T
12H # N N A T E T A R G N I O G
13C O I R E C O N F L I C T S #
14C L B R A N D E Q U I T Y # #
15M A R K U P # # # # # # # # #
Word X Y Direction
ADOPTION  34e
AGENT  128sw
BRANDEQUITY  314e
BRANDLOYALTY  413ne
BUDGET  1011e
CHANNELS  113n
CONFLICTS  613e
CONSUMER  114ne
ENDORESEMENT  41e
EVENTS  712ne
GOINGRATE  1512w
INTERMEDIARY  313n
LABEL  135s
LINEDECISIONS  88ne
MARKUP  115e
NPD  51s
PACKAGING  23s
PR  23w
PRICING  154s
PRODUCT  23e
PRODUCTMIX  33e
RETAILER  414ne
SERVICE  106w
WHOLESALE  124s