ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

E X C P G K G L M C Y Y W A I I J S V G
F I Q F W D G A C Z M E K J M L Q E E L
E T V H A N L C Y K M C I T N A M O R D
L J A J K H W A M I E E A I W P D N H X
B K B U S C X O P B G L Z O S T P S X I
M W B N Y E I A D B G P U X N N P P S N
U K O R M O K S Y T W O W Z O T H A O X
H B P R B Q P I A R U E W W I N U D Y W
Z X D O O G C I L B U P K B T E X E L B
T X S M L U C H S Y P S T H I M M V I Z
I U W U S L X M Y C D U U T T E C O M O
J L ? H G U O N E L O O C U E T V R A W
S C I T S I T A T S V M B O P I I P F T
A Q B V S M M G B E P A R Y E C L M Y L
H A J Y H Z L I F F J F Y X R X D I P Y
L A W R G S S Y A S T R E P X E A / P C
A U I U Z J I H X E I K X N O I V W A G
Q L S E S N E S G N I R T S T R A E H O
E C Q J S K Y J I C Q T R J B S B N Q A
Q U M O X I Q R X A M K O W W O S D A N
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # # # # # # #
2# # # # # # # # # # # # # # # # # # # #
3E # # # # N # # # # # C I T N A M O R #
4L # # # # # W # # # # E # # # # # # # #
5B # # # S C # O # # # L # # # # # # # #
6M # # N Y E I # D # # P # # N # # # # #
7U # O # M # K S # T # O # # O T # # # #
8H B # R B # # I A # U E # # I N # D Y #
9# # D O O G C I L B U P # # T E # E L #
10# # # M L # # # # Y # S # H I M # V I #
11# # # U S # # # # # D U # T T E # O M #
12# # ? H G U O N E L O O C U E T # R A #
13S C I T S I T A T S # M B O P I # P F #
14# # # # # # # # # # # A # Y E C # M Y #
15# # # # # # # # # # # F # # R X # I P #
16# # # # # # S Y A S T R E P X E # / P #
17# # # # # # # # # # # # # # # # V W A #
18# # S E S N E S G N I R T S T R A E H #
19# # # # # # # # # # # # # # # # # N # #
20# # # # # # # # # # # # # # # # # # # #
Word X Y Direction
BASIC  109nw
COOLENOUGH?  1212w
EVERYBODYLIKES  1111nw
EXCITEMENT  1616n
EXPERTSAYS  1616w
FAMOUSPEOPLE  1212n
HAPPYFAMILY  1918n
HEARTSTRINGS  1818w
HUMBLE  18n
HUMOR  412n
NEW/IMPROVED  1818n
PUBLICGOOD  129w
PUTDOWN  129nw
REPETITION  1515n
ROMANTIC  193w
SENSES  818w
SNOB  55sw
STATISTICS  1013w
SYMBOLS  55s
YOUTH  1414n