ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

I I P W I V S C T C R E P E T I T I O N
O L N M H D X Q W K E J L B R N O P K Z
M R K G B M I E W K S C E ? T D W Y C R
B U D H Z U I H R O M U H N O G L N M M
H E X O U C J E R W Y G E O I Q S O B R
R X X U I Q S B D L U M G S C E T N Z U
M R N V K F U U I O E C L D K X A D O P
T I U B X G K M N T I O M I Z P T I N B
R A Q O C R A E I L B O L D T E I V J X
E L H Q I F L C B M C Y V Z J R S B F D
L J W L Y O X U Y P D Y C E G T T F M E
B E L P O E P S U O M A F P A S I J C S
M U P C H U E K B A S I C R O A C X I B
U A B S T N S Y O U T H Q V O Y S Z X K
H P O D S P R O M A N T I C S S G X I O
N D O E H E A R T S T R I N G S F K R N
M W S I V T X I T O X I U R U E S U Z B
N Q N E W / I M P R O V E D E N K D X Y
D S X K I O R B J Z G O X U K X V R F O
O K R L L Y T T I E M X N E N Q J U Z C
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # R E P E T I T I O N
2# # # # # # # # # # # # # # # # # # # #
3# # # # # # # # # # # # # ? T D # # # #
4# # # # # # # # R O M U H N O # # # # #
5# # # # # # # # # # Y G E O # # S # # #
6# # # # # # # # # L U M G S # E T N # #
7# # # # # # # # I O E C L # K X A # O #
8# # # # # # # M N T I O # I # P T # # B
9# # # # # # A E I L B # L # # E I # # #
10E # # # # F L C B M # Y # # # R S # # #
11L # # # Y O X U Y # D # # # # T T # # #
12B E L P O E P S U O M A F # # S I # # #
13M # P C # U E # B A S I C # # A C # # #
14U A # # T N # Y O U T H # # # Y S # # #
15H # # D S # R O M A N T I C # S # # # #
16# # O E H E A R T S T R I N G S # # # #
17# W S # V # # # # # # # # # # # # # # #
18N # N E W / I M P R O V E D # # # # # #
19# # # # # # # # # # # # # # # # # # # #
20# # # # # # # # # # # # # # # # # # # #
Word X Y Direction
BASIC  913e
COOLENOUGH?  512ne
EVERYBODYLIKES  1111ne
EXCITEMENT  612ne
EXPERTSAYS  166s
FAMOUSPEOPLE  1012w
HAPPYFAMILY  115ne
HEARTSTRINGS  616e
HUMBLE  115n
HUMOR  134w
NEW/IMPROVED  418e
PUBLICGOOD  712ne
PUTDOWN  712sw
REPETITION  111e
ROMANTIC  715e
SENSES  812sw
SNOB  175se
STATISTICS  175s
SYMBOLS  812ne
YOUTH  814e