ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

J C S M L X F T W V N V C Q T O Y O B L
B G P D W G Z D E H N D D A C Q T G Y F
N T A H A P P Y F A M I L Y Z F Z E X M
G M N E W / I M P R O V E D J S P I U E
X S O A V U S B C U J W D I Y T C C I M
C O I R V E R B I S B V R F G G N W U C
I T U T O I R H S R Z L F D E X O V R E
T H V S S A F Y A R N A I S L K M M E X
N S O T T T X H B C M Z S C P M M M P C
A Y O R D L H C Z O C W U E G L D F E I
M A M I J D A P U O D H K D N O C R T T
O S F N A O T S G L E Y O U T H O T I E
R T X G Q F P E V E C K L U J M O D T M
X R I S Q E U N R N S J V I U Y N U I E
F E R S O J T S O O B L X H K A C D O N
X P O P O W D E Z U Q T S M E E O K N T
H X L A L X O S I G S L O B M Y S J B P
P E U E P Q W A O H U M B L E O N H E J
N N V U I K N K K ? C I Z B Q X O A L L
C T I L N X S C I T S I T A T S B N R D
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # # # # # # #
2# # # # # # # # # # # # # # # # # # # #
3# # # H A P P Y F A M I L Y # # # # # #
4# # N E W / I M P R O V E D # # # # # #
5# # # A V # # # C U # # # # # # # # # #
6C # # R # E # # I # B # # # # # # # # #
7I # # T # # R # S # # L F # # # # # R E
8T # # S # # # Y A # # A I # # # # # E X
9N S # T # # # # B C M # # C # # # # P C
10A Y # R # # # # # O # # # # G # # # E I
11M A # I # # # # U O D # # # # O # R T T
12O S # N # # # S # L # Y O U T H O # I E
13R T # G # # P E # E # # L # # M # D T M
14# R # S # E U N # N # # # I U # # # I E
15# E # # O # T S # O # # # H K # # # O N
16# P # P # # D E # U # # # # # E # # N T
17# X L # # # O S # G S L O B M Y S # # #
18# E # # # # W # # H U M B L E # N # # #
19# # # # # # N # # ? # # # # # # O # # #
20# # # # # # S C I T S I T A T S B # # #
Word X Y Direction
BASIC  99n
COOLENOUGH?  1010s
EVERYBODYLIKES  1111se
EXCITEMENT  207s
EXPERTSAYS  218n
FAMOUSPEOPLE  1010sw
HAPPYFAMILY  43e
HEARTSTRINGS  44s
HUMBLE  1018e
HUMOR  1415ne
NEW/IMPROVED  44e
PUBLICGOOD  94se
PUTDOWN  713s
REPETITION  197s
ROMANTIC  113n
SENSES  812s
SNOB  1717s
STATISTICS  1620w
SYMBOLS  1717w
YOUTH  1212e