ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

Y X S M Y G X V Z H P N N B R H X Y S G
Q D N E N Y P V G B O J Q E J O J Y Y J
H F M A O M T R W G Q T P Q P Z M U K X
N S N E W / I M P R O V E D A T F U K P
M W L W V C N G Y L I M A F Y P P A H Y
S J O O H E A R T S T R I N G S H I U W
C V S D B J R O M A N T I C F S E D M H
G Z V J T M K Y O U T H K L Q Y S A B K
L S T V C U Y H B C U Q T C N A C M L D
H E L P O E P S U O M A F N I S I Y E K
F P F V N X U E L O D R Z O A T T T B N
J S W C Z C B N W L Z Y G I V R S X Z W
K Z C Y O I L S P E F B L T N E I V B Z
L W Z Z B T I E C N H X E I U P T P I B
L V D L F E C S D O S C F T K X A W O O
T J E A B M G T U U G W E E B E T N S Z
L I V P J E O U U G D K I P W A S R Q X
J K U X S N O Q G H K V M E Q A S H T T
H T H Y T T D B A ? Q I J R K O V I F T
A M J O B D A S P Y P D R T M A B W C H
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # R # # # # #
2# # # # # # # # # # # # # # # O # # # #
3# # # # # # # # # # # # # # # # M # # #
4N S N E W / I M P R O V E D # # # U # #
5# W L # V # # # Y L I M A F Y P P A H #
6# # O O H E A R T S T R I N G S # # U #
7# # # D B # R O M A N T I C # S # # M #
8# # # # T M # Y O U T H # # # Y S # B #
9# # # # # U Y # B C # # # # # A C # L #
10# E L P O E P S U O M A F N # S I # E #
11# # # # # X U E # O D # # O # T T # # #
12# # # # # C B N # L # Y # I # R S # # #
13# # # # # I L S # E # # L T # E I # # #
14# # # # # T I E # N # # # I # P T # # B
15# # # # # E C S # O # # # T K X A # O #
16# # # # # M G # # U # # # E B E T N # #
17# # # # # E O # # G # # # P # A S # # #
18# # # # # N O # # H # # # E # # S # # #
19# # # # # T D # # ? # # # R # # # I # #
20# # # # # # # # # # # # # # # # # # C #
Word X Y Direction
BASIC  1516se
COOLENOUGH?  1010s
EVERYBODYLIKES  1111se
EXCITEMENT  610s
EXPERTSAYS  1616n
FAMOUSPEOPLE  1010w
HAPPYFAMILY  195w
HEARTSTRINGS  66e
HUMBLE  195s
HUMOR  195nw
NEW/IMPROVED  44e
PUBLICGOOD  710s
PUTDOWN  710nw
REPETITION  1419n
ROMANTIC  77e
SENSES  810s
SNOB  1717ne
STATISTICS  1717n
SYMBOLS  810nw
YOUTH  88e