ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

U Z O S R F R O M A N T I C W J C N E V
J P U T D O W N W Z Z W A F N E Z P Q M
E W E U U O X D D Q W ? D Q N R L Y H D
E G J J Z E H R O M U H U M B L E M L M
T H Z H S N O B O D Y G T X A C U Z W P
W Q I A Y E Z S G B Q U V A W G K N M Z
R S G F M B K N C C D O Z W K T C Z W Q
F C J C B Y S I I Q F N A H O N R D Y A
D I D A O P Z E L K S E E X T E T E L A
E T X D L T F C B Y O L R S K M U V I Q
Q S Q O S Q C A U S D O B L Z E C O M Q
D I E E L P O E P S U O M A F T S R A P
A T S V O I Q K U U Y C B A S I C P F S
B A Y E Q R N F W H T U O Y T C P M Y I
E T F I S N O I T I T E P E R X O I P O
H S K C L N S Y A S T R E P X E I / P B
Y G O F N G E B V P J B F H A P V W A Q
E F T C C C N S G N I R T S T R A E H J
P X C X R U E H O L S J K A V B P N V Q
U D G Q T G S L D D D Z K Q C S H I F I
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # R O M A N T I C # # # # # #
2# P U T D O W N # # # # # # # # # # # #
3# # # # # # # # D # # ? # # # # # # # #
4# # # # # # # R O M U H U M B L E # # #
5# # # # S N O B O # # G # # # # # # # #
6# # # # Y E # # G # # U # # # # # # # #
7# S # # M # K # C # # O # # # T # # # #
8# C # # B # # I I # # N # # # N # D Y #
9# I # # O # # # L # # E # # # E # E L #
10# T # # L # # # B Y # L # # # M # V I #
11# S # # S # # # U # D O # # # E # O M #
12# I # E L P O E P S U O M A F T # R A #
13# T S # # # # # # # # C B A S I C P F #
14# A # E # # # # # H T U O Y # C # M Y #
15# T # # S N O I T I T E P E R X # I P #
16# S # # # N S Y A S T R E P X E # / P #
17# # # # # # E # # # # # # # # # V W A #
18# # # # # # # S G N I R T S T R A E H #
19# # # # # # # # # # # # # # # # # N # #
20# # # # # # # # # # # # # # # # # # # #
Word X Y Direction
BASIC  1313e
COOLENOUGH?  1212n
EVERYBODYLIKES  1111nw
EXCITEMENT  1616n
EXPERTSAYS  1616w
FAMOUSPEOPLE  1212w
HAPPYFAMILY  1918n
HEARTSTRINGS  1818w
HUMBLE  124e
HUMOR  124w
NEW/IMPROVED  1818n
PUBLICGOOD  912n
PUTDOWN  22e
REPETITION  1515w
ROMANTIC  71e
SENSES  818nw
SNOB  55e
STATISTICS  216n
SYMBOLS  55s
YOUTH  1414w