ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

J J F G L Y S N Z V O T P H V Z H L M G
D H E Z M B U Y Q H Z N V E W U B O Q R
? Y K L E G B I F V D A X Y H D O Y U F
Y H Y Y U G R E B O B X T B O Q N L W G
F W G C E O B G F M J S N O K B S I O V
N E V U C V L R L M E I G Q G E T M C Z
U W S R O I Z E P K P C K W K X A A D K
E W O E X N S V V L I G M I F P T F S L
U U T D S F E A Z L L E L B Y E I Y T J
E T U P T N E L B S A Y O X A R S P N G
X V C C K U E U O J D I R T W T T P E V
R E L P O E P S U O M A F Y W S I A M H
A O I K N J Y A B F C F N N Y A C H E W
Q W M N M M M Y O U T H N G A Y S U T E
D T T U B I R O M A N T I C V S W M I Z
Q V D O H E A R T S T R I N G S R B C T
F H L H V P B R Q M D X Q V B G I L X T
X S N E W / I M P R O V E D O M I E E B
B I F M C U L N O I T I T E P E R P M A
A Y G X W K M I Z Z L W D Q E I F P Y R
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # # # # # # #
2# # # # # # # # # # # # # # # # B # # #
3? # # # # # # # # # # # # # # D O Y # #
4# H # # # # # # # # # # # # O # N L # #
5# # G # # # # # # # # # # O # # S I # #
6N # # U C # # # # # # # G # # E T M # #
7# W S # O I # # # # # C # # K X A A # #
8# # O E # N S # # # I # # I # P T F # #
9# # # D S # E A # L # # L # # E I Y T #
10# # # # T N # L B # # Y # # # R S P N #
11# # # # # U E U O # D # # # # T T P E #
12R E L P O E P S U O M A F # # S I A M #
13# O # # # # Y # B # C # # # # A C H E #
14# # M # # M # Y O U T H # # # Y S U T #
15# # # U B # R O M A N T I C # S # M I #
16# # # O H E A R T S T R I N G S # B C #
17# # L # V # # # # # # # # # # # # L X #
18# S N E W / I M P R O V E D # # # E E #
19# # # # # # # N O I T I T E P E R # # #
20# # # # # # # # # # # # # # # # # # # #
Word X Y Direction
BASIC  910nw
COOLENOUGH?  1012nw
EVERYBODYLIKES  1111ne
EXCITEMENT  1918n
EXPERTSAYS  166s
FAMOUSPEOPLE  1012w
HAPPYFAMILY  1813n
HEARTSTRINGS  616e
HUMBLE  1813s
HUMOR  516nw
NEW/IMPROVED  418e
PUBLICGOOD  712ne
PUTDOWN  712nw
REPETITION  1719w
ROMANTIC  715e
SENSES  812nw
SNOB  175n
STATISTICS  175s
SYMBOLS  812sw
YOUTH  814e