ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

Z P D L F C O G S O H H X R R I A A O L
V B Y R I N I U W G T B V F E T X H L F
G Z O R O M A N T I C U D I X W Q N R S
O B U N C M L R M Y T E Z F I Y U B H C
X I U P S E N S E S Z L K J T Q Z W B I
C C Q K Y E D B A G O P Y R N J I I Y T
U I C S M S K B A J P O H O O T W A O S
C I S A B P F I O L N E H M I N J S R I
X R D O O G C I L B U P X U T E P G G T
Z S G N L Z M F N Y V S B H I M Z N W A
R V Z H S O O Q S Z D U T T T E R I N T
M Y ? H G U O N E L O O C U E T C R U S
M B X U P F Y D D L K M B O P I A T N Z
K X R M H Z Q F Y I U A U Y E C D S Z T
G N C B P U T D O W N F C N R X H T A H
U S F L R S S Y A S T R E P X E P R O S
J S G E R B P M W D H F Z A Q Q V A O V
L D M W I F F D E V O R P M I / W E N X
N Z V S U U T Y L I M A F Y P P A H D V
G M K F V K F J P B X W S J R A J K M L
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # # # # # # #
2# B # # # # # # # # # # # # # # # # # #
3# # O R O M A N T I C # # # # # # # # S
4# # # N # # # # # # # E # # # # # # # C
5# # # # S E N S E S # L # # # # # # # I
6# # # # Y E # # # # # P # R N # # # # T
7# # # # M # K # # # # O # O O T # # # S
8C I S A B # # I # # # E # M I N # S # I
9# # D O O G C I L B U P # U T E # G # T
10# # # # L # # # # Y # S # H I M # N # A
11# # # # S # # # # # D U # T T E # I # T
12# # ? H G U O N E L O O C U E T # R # S
13# # # U # # # # # # # M B O P I # T # #
14# # # M # # # # # # # A # Y E C # S # #
15# # # B P U T D O W N F # # R X # T # #
16# # # L # # S Y A S T R E P X E # R # #
17# # # E # # # # # # # # # # # # V A # #
18# # # # # # # D E V O R P M I / W E N #
19# # # # # # # Y L I M A F Y P P A H # #
20# # # # # # # # # # # # # # # # # # # #
Word X Y Direction
BASIC  58w
COOLENOUGH?  1212w
EVERYBODYLIKES  1111nw
EXCITEMENT  1616n
EXPERTSAYS  1616w
FAMOUSPEOPLE  1212n
HAPPYFAMILY  1819w
HEARTSTRINGS  1818n
HUMBLE  412s
HUMOR  1410n
NEW/IMPROVED  1818w
PUBLICGOOD  129w
PUTDOWN  515e
REPETITION  1515n
ROMANTIC  43e
SENSES  55e
SNOB  55nw
STATISTICS  2012n
SYMBOLS  55s
YOUTH  1414n