ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

E T ? E S D Z O E U W Z A J G L C N U U
Y A N H U M B L E J N W O D T U P H R L
Z D G U G C D U Z Y P F O T R Q T N C V
V F I M M U Q S G N I R T S T R A E H X
E Y A O G I O K C S F E C K C B V W A L
H M Z R S T J N T I B O R P I E T / P W
Z N V E U B G A E G S F C D R X E I P K
S K A Y Z Y T X L L X A Q Y E P G M Y L
B B D L Z I F V B Z O M B O P E U P F F
D Z U C S F A X N O Y O J U E R R R A X
T V V T S U R K D H D U C T T T J O M X
B E I W L I S S U Y P S Z H I S V V I B
X C D O O G C I L B U P C D T A W E L P
S Y D Q B M E I P N O E R O I Y P D Y V
Q K Y B M C K W K A E O X H O S G R X O
X Q R R Y E D P B G Q P R Z N T R L B R
B T V B S E N S E S E L O M K I Q A L L
X U T N E M E T I C X E H K O Q J E K K
E M O N E V D G V A A L A U Y X G H N X
M B Y U C I T N A M O R R H E B M E E L
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # ? # # # # # # # # # # # # # # # # #
2# # # H U M B L E # N W O D T U P # # #
3# # # U G # # # # # # # # # # # # N # #
4# # # M # U # S G N I R T S T R A E H #
5# # # O # # O # C S # # # # # # V W A #
6# # # R # # # N T I # # # # # E # / P #
7# # # # # # # A E # S F # # R X # I P #
8# # # # # # T # # L # A # Y E P # M Y #
9# # # # # I # # # # O M B O P E # P F #
10# # # # S # # # # # # O # U E R # R A #
11# # # T S # # # # # D U C T T T # O M #
12# # I # L # # # # Y # S # H I S # V I #
13# C D O O G C I L B U P # # T A # E L #
14S # # # B # # I # # # E # # I Y # D Y #
15# # # # M # K # # # # O # # O S # # # #
16# # # # Y E # # # # # P # # N # # # # #
17# # # # S E N S E S # L # # # # # # # #
18# # T N E M E T I C X E # # # # # # # #
19# # O # # # # # # # # # # # # # # # # #
20# B # # C I T N A M O R # # # # # # # #
Word X Y Direction
BASIC  139nw
COOLENOUGH?  1210nw
EVERYBODYLIKES  1111sw
EXCITEMENT  1218w
EXPERTSAYS  166s
FAMOUSPEOPLE  1210s
HAPPYFAMILY  194s
HEARTSTRINGS  184w
HUMBLE  42e
HUMOR  42s
NEW/IMPROVED  184s
PUBLICGOOD  1213w
PUTDOWN  172w
REPETITION  157s
ROMANTIC  1220w
SENSES  517e
SNOB  517sw
STATISTICS  105sw
SYMBOLS  517n
YOUTH  148s