ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

I I A K G G R E X Z F P Y H U T Y G D V
Y T V S B A D W O B Z W E Z Z H Q G N B
U Z M Q O H X Z Q F E ? D D B I J S X X
H V E N N Q E L B M U H U M O R H E X O
O R P O S Y M B O L S G Q Z H Z W S L X
Z O I I T E X M V H V U R R J O N N X L
B M W T A R K M K T M O F M K S T E E I
V A I I T A R I L U P N N D O Y T S Q Z
F N V T I D U T L O C E X F F A F G T J
M T R E S O K N J Y A L W A N S X N S W
R I D P T O X O W F D O M C R T P I W W
X C A E I G N U S Z Z O J G Y R N R P U
J I N R C C I W F E U C B E K E Y T F P
L W Q S S I H Z O S U O A Y Z P Z S N Y
P O Z U Q L S G P D F G S A R X T T P R
Y K U D E B E E H P T X I O T E A R O H
G L U T C U O C Z Q F U C E I W V A T U
N D X D D P G D E V O R P M I / W E N Y
N Y M D L Z M Y L I M A F Y P P A H T X
E G J E X C I T E M E N T P Q I U H I M
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # # # # # # #
2# # # # B # # # # # # # # # # # # # # #
3# # # # O # # # # # # ? # # # # # S # #
4# # # N N # E L B M U H U M O R # E # #
5# R # O S Y M B O L S G # # # # # S # #
6# O # I T E # # # H # U # # # # # N # #
7# M # T A # K # # T # O # # # S # E # #
8# A # I T # # I # U # N # # # Y # S # #
9# N # T I D # # L O # E # # F A # G # #
10# T # E S O # # # Y # L # A # S # N # #
11# I # P T O # # # # D O M # # T # I # #
12# C # E I G N # # # # O # # # R # R # #
13# # # R C C # W # # U C B # # E # T # #
14# # # # S I # # O S # # A Y # P # S # #
15# # # # # L # # P D # # S # R X # T # #
16# # # # # B # E # # T # I # # E # R # #
17# # # # # U O # # # # U C # # # V A # #
18# # # # # P # D E V O R P M I / W E N #
19# # # # L # # Y L I M A F Y P P A H # #
20# # # E X C I T E M E N T # # # # # # #
Word X Y Direction
BASIC  1313s
COOLENOUGH?  1212n
EVERYBODYLIKES  1111nw
EXCITEMENT  420e
EXPERTSAYS  1616n
FAMOUSPEOPLE  1212sw
HAPPYFAMILY  1819w
HEARTSTRINGS  1818n
HUMBLE  124w
HUMOR  124e
NEW/IMPROVED  1818w
PUBLICGOOD  618n
PUTDOWN  1318nw
REPETITION  413n
ROMANTIC  25s
SENSES  188n
SNOB  55n
STATISTICS  55s
SYMBOLS  55e
YOUTH  1010n