ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

D S L Q H Y K V G Z Z S B P S Y W G V B
B A W X Y Z L D G U S I W D L U Z T B L
A A H G P E L S S T W Y G T H A V N O O
W H U M O R Z S G N I R T S T R A E H T
E T R Z N O I T I T E P E R L B V W A Y
K U O O L V S Y A S T R E P X E O / P M
O O M R B T O G F F J G L D R E I I P U
M Y A A S N G J J A M Y L Y N K O M Y A
W E N T C E E D S C M C B A S I C P F F
Z B T M I M L O Y U W O H S V H G R A V
Q P I T T E B O A D D O U Q P O I O M W
Y F C O S T M G A Y Z L R S U Y U V I C
P E P P I I U C L Z F E E Y P V E E L P
M W P Y T C H I P R C N O M U E K D Y E
E Y D D A X K L Q P S O O B T Y O H S W
S M W Y T E T B D E G U J O D K P P X C
D N Q S S R N U S U L G Y L O D X R L X
P C V H P N M P L A Q H K S W Z G B S E
L P J Z R O O B M P M ? V N N W Z S N D
L N X A J I W B W D Z Y G R E F X M M V
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # # # # # # #
2# # # # # # # # # # # # # # # # # # # #
3# # # # # # # # # # # # # # # # # N # #
4# H U M O R # S G N I R T S T R A E H #
5# T R # N O I T I T E P E R # # V W A #
6# U O # # # S Y A S T R E P X E # / P #
7# O M # # T # # F # # # # # R # # I P #
8# Y A # S N # # # A # # # Y # # # M Y #
9# # N # C E E D # # M C B A S I C P F #
10# # T # I M L O # # # O # # # # # R A #
11# # I # T E B O # # D O U # # # # O M #
12# # C # S T M G # Y # L # S # # # V I #
13# # # # I I U C L # # E E Y P # # E L #
14# # # # T C H I # # # N # M U E # D Y #
15# # # # A X K L # # S O # B T # O # # #
16# # # # T E # B # E # U # O D # # P # #
17# # # # S # # U S # # G # L O # # # L #
18# # # # # N # P # # # H # S W # # # # E
19# # # # # # O # # # # ? # # N # # # # #
20# # # # # # # B # # # # # # # # # # # #
Word X Y Direction
BASIC  139e
COOLENOUGH?  1210s
EVERYBODYLIKES  1111sw
EXCITEMENT  616n
EXPERTSAYS  166w
FAMOUSPEOPLE  1210se
HAPPYFAMILY  194s
HEARTSTRINGS  184w
HUMBLE  714n
HUMOR  24e
NEW/IMPROVED  184s
PUBLICGOOD  818n
PUTDOWN  1513s
REPETITION  145w
ROMANTIC  35s
SENSES  1412sw
SNOB  517se
STATISTICS  517n
SYMBOLS  1412s
YOUTH  28n