ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

S C S L P H N O I T I T E P E R I S Y V
I C Y Y M B J B P U L D N B R G K L M P
J J I N K U I I H S B T I D O H H F I Y
I Q B T W B F W E E G E P W L N J J F G
E F S Z S O R R V L S L O B M Y S J S G
I A D O J I D Y Z P W H Q N I E R N X Q
O H M B K S T T G O E E L W K B B S Q N
T B Y D H Y C A U E M B R I J X X R F H
X R L E Y A I T T P U B L I C G O O D P
E F I V O S T H D S W Y K Y U J I M V S
A V M O T T N T O U D F Z Y N H V U L N
T K A R H R A U C O O L E N O U G H ? Y
R J F P K E M O B M P P H S U G V U A J
K Q Y M N P O Y A A I W N E S F F M D C
Z F P I H X R N S F Q J J S C B V B T G
D N P / M E X C I T E M E N T N O L C P
F D A W V C F T C H L C F E Q I E E W O
B M H E A R T S T R I N G S M S D K Y M
Y T N N V P D H S C X R F N F M B E C I
R T B R P Z J C O Q X L W X B F X G Q I
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1S # # # # # N O I T I T E P E R # # # #
2# C # # # # # # # # # # # B # # # # # #
3# # I N # # # # # # # # # # O # # # # #
4# # # T W # # # # E # # # # # N # # # #
5# # # # S O # # # L S L O B M Y S # # #
6# # # # # I D # # P # # # # # E # # # #
7# # # # # S T T # O # # # # K # # # # #
8# # Y D # Y C A U E # # # I # # # R # #
9# # L E # A I # T P U B L I C G O O D #
10# # I V # S T H # S # Y # # # # # M # #
11# # M O # T N T # U D # # # # # # U # #
12# # A R # R A U C O O L E N O U G H ? #
13# # F P # E M O B M # # # S # # # U # #
14# # Y M # P O Y A A # # # E # # # M # #
15# # P I # X R # S F # # # S # # # B # #
16# # P / # E X C I T E M E N T # # L # #
17# # A W V # # # C # # # # E # # # E # #
18# # H E A R T S T R I N G S # # # # # #
19# # # N # # # # # # # # # # # # # # # #
20# # # # # # # # # # # # # # # # # # # #
Word X Y Direction
BASIC  913s
COOLENOUGH?  1012e
EVERYBODYLIKES  1111ne
EXCITEMENT  616e
EXPERTSAYS  616n
FAMOUSPEOPLE  1012n
HAPPYFAMILY  318n
HEARTSTRINGS  418e
HUMBLE  1812s
HUMOR  1812n
NEW/IMPROVED  418n
PUBLICGOOD  109e
PUTDOWN  109nw
REPETITION  161w
ROMANTIC  715n
SENSES  1418n
SNOB  175nw
STATISTICS  1010nw
SYMBOLS  175w
YOUTH  814n