ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

A X I O D T R Z H K B G V K H W Q Y ? O
P G D J D O C A Z X J E E L B M U H V Z
G I V H A P P Y F A M I L Y J Y G T S U
H O N E W / I M P R O V E D X U W S N K
X Z L A V M L L C F B O Q G O L S W T X
L I E R I E X C I T E M E N T E O A H G
F L H T V X R G S G Q R E I S D I P K V
Y A W S T P T Y A J R L Q N T U F T B Z
N H Y T C E I P B H O U E U Y D B O G L
V S S R R R F A M O U S P E O P L E A I
V U B I E T C B C J D M U F A H S U A N
B T U N P S Z H T U O Y B V S Z L N Z C
N T B G E A C F U A S O L J T Z O L D I
B W S S T Y F K E M A J I I C Y B A B T
R B D L I S V Q Z K O G C E K Z M S G N
I U O W T L Q S C N E R G P P E Y P Z A
Y J U W I O C O X E K T O Z R D S C P M
G C T D O P O Y N F E J O Y W B N C E O
W D V P N M E Y R R J X D O M E O R B R
S D A G S T A T I S T I C S K R B F B T
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # # # # # ? #
2# # # # # # # # # # # # E L B M U H # #
3# # # H A P P Y F A M I L Y # # G # # #
4# # N E W / I M P R O V E D # U # # N #
5# # # A V # # # C # # # # # O # S W # #
6# # # R # E X C I T E M E N T E O # # #
7# # # T # X R # S # # # E # S D # # # #
8# # # S # P # Y A # # L # N T # # # # #
9# # # T # E # # B # O # E U # # # # # #
10# # # R R R F A M O U S P E O P L E # #
11# # # I E T # # C # D # U # # # S # # #
12# # # N P S # H T U O Y B # # # L # # C
13# # # G E A # # U # # # L # # # O # # I
14# # # S T Y # # # M # # I I # # B # # T
15# # # # I S # # # # O # C # K # M # # N
16# # # # T # # # # # # R G # # E Y # # A
17# # # # I # # # # # # # O # # # S # # M
18# # # # O # # # # # # # O # # # N # # O
19# # # # N # # # # # # # D # # # O # # R
20# # # # S T A T I S T I C S # # B # # #
Word X Y Direction
BASIC  99n
COOLENOUGH?  1010ne
EVERYBODYLIKES  1111se
EXCITEMENT  66e
EXPERTSAYS  66s
FAMOUSPEOPLE  1010e
HAPPYFAMILY  43e
HEARTSTRINGS  44s
HUMBLE  182w
HUMOR  812se
NEW/IMPROVED  44e
PUBLICGOOD  1310s
PUTDOWN  1310ne
REPETITION  510s
ROMANTIC  2019n
SENSES  1210ne
SNOB  1717s
STATISTICS  520e
SYMBOLS  1717n
YOUTH  1212w