ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

W A W O F I B T G K C U E G T H J I C Q
Q W X D F R R F N L R T R J C R L I N B
D Q A C S C I T S I T A T S E P Q O O E
V N C T Y K Y Z B R A J F C P Q I N N E
I D O O G C I L B U P Z G H M T S H W Z
L O Z F J I P I I Y R S E W I E Y Q O K
L S D X N S E X G W S M F T K Y M K D P
H T U S C Y B J T J N G E I A Q B R T Y
O A L G S A F G V G H P L H F A O O U U
S E S N E S H A R W E Y O U T H L M P V
S K B I R T M X M R D G U P Z V S U H N
U I B R B R H L C O O L E N O U G H ? B
E G F T T E N D B D U M N L H O W U Y W
D G E S M P T Y A Q M S A J T Q Q M B P
F H A T Q X R S S V Z E P N D I D B Z Q
P T L R J E I Y I L G P X E T I X L D D
V H F A V A D O C I O M J G O I Y E Z A
B Q N E W / I M P R O V E D P P C E O P
Y X G H A P P Y F A M I L Y P K L R E G
T Y Z L Q X N Y T N E M E T I C X E P R
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # # # # # # #
2# # # # # # # # # # # # # # # # # # N B
3# # # # S C I T S I T A T S # # # O O #
4# # # # # # # # # # # # # # # # I N N #
5# D O O G C I L B U P # # # # T S # W #
6# # # # # # # # # # # # # # I E Y # O #
7# # # # # S # # # # # # # T K # M # D #
8# # # S # Y # # # # # # E I # # B R T #
9# # # G # A F # # # # P L # # # O O U #
10S E S N E S # A # # E Y O U T H L M P #
11# # # I # T # # M R D # # # # # S U # #
12# # # R # R # # C O O L E N O U G H ? #
13# # # T # E # # B # U M # # # # # U # #
14# # # S # P # Y A # # S A # # # # M # #
15# # # T # X R # S # # # P N # # # B # #
16# # # R # E # # I # # # # E T # # L # #
17# # # A V # # # C # # # # # O I # E # #
18# # N E W / I M P R O V E D # P C # # #
19# # # H A P P Y F A M I L Y # # L # # #
20# # # # # # # # T N E M E T I C X E # #
Word X Y Direction
BASIC  913s
COOLENOUGH?  1012e
EVERYBODYLIKES  1111ne
EXCITEMENT  1820w
EXPERTSAYS  616n
FAMOUSPEOPLE  1012se
HAPPYFAMILY  419e
HEARTSTRINGS  418n
HUMBLE  1812s
HUMOR  1812n
NEW/IMPROVED  418e
PUBLICGOOD  115w
PUTDOWN  1910n
REPETITION  1011ne
ROMANTIC  1011se
SENSES  610w
SNOB  175ne
STATISTICS  143w
SYMBOLS  175s
YOUTH  1210e