ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

R C ? D U R C I Z P L H F U A P I Y X X
C Q E H U M B L E P Y D S Q U K F C M C
M R M Z G J B V C P A T L U H A P H N I
R S C F W U M D E V O R P M I / W E N T
Q Y H X U S O D Y B A C G A S Z V Z S N
Q T L X F S G N I R T S T R A E H E U A
F A R I C S M X E G X U X W R E S N W M
U N W D M Y L P N L O B J Y K N A D E O
S I X S M A O P T M O D B W E U P E C R
M B A R P S F C F A M O U S P E O P L E
P W T Y S T W Y B C D Q C G U X P U R P
W T C I L R R N P Y C I S A B C F T Y E
W Z A X O E R H L P O R O O L I E D N T
T B B D B P G I O U A U P N I T R O J I
F Z O G M X K R O M U H T W C E I W G T
T H R N Y E T A L Z J T U H G M A N B I
J J V S S T A T I S T I C S O E G T A O
J F Y C D M K Y P V M W Z I O N T Y W N
S T O G X Z F L Z I W H M G D T R S I P
Y U V D V Q Z O U M D C W F X E A A I D
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # ? # # # # # # # # # # # # # # # # #
2# # # H U M B L E # # # # # # # # # # C
3# # # # G # # # # # # # # # # # # # # I
4# # # # # U # D E V O R P M I / W E N T
5# Y # # # # O # # # # # # # # # V # S N
6# # L # # S G N I R T S T R A E H E # A
7# # # I # S # # E # # # # # R # S # # M
8# # # # M Y # # # L # # # Y # N # # # O
9# # # # # A # # # # O # B # E # # # # R
10# # # # # S F # F A M O U S P E O P L E
11# # # # S T # Y # # D # C # U X # U # P
12# # # # L R # # P Y C I S A B C # T # E
13# # # # O E # # L P O # # # L I # D # T
14# B # # B P # I # # A U # # I T # O # I
15# # O # M X K R O M U H T # C E # W # T
16# # # N Y E # # # # # # # H G M # N # I
17# # # # S T A T I S T I C S O E # # # O
18# # # # # # # # # # # # # # O N # # # N
19# # # # # # # # # # # # # # D T # # # #
20# # # # # # # # # # # # # # # # # # # #
Word X Y Direction
BASIC  1512w
COOLENOUGH?  1210nw
EVERYBODYLIKES  1111sw
EXCITEMENT  1610s
EXPERTSAYS  616n
FAMOUSPEOPLE  1210e
HAPPYFAMILY  1215nw
HEARTSTRINGS  166w
HUMBLE  42e
HUMOR  1215w
NEW/IMPROVED  184w
PUBLICGOOD  1510s
PUTDOWN  1810s
REPETITION  209s
ROMANTIC  209n
SENSES  1410ne
SNOB  517nw
STATISTICS  517e
SYMBOLS  517n
YOUTH  1012se