ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

I E B Q B J F X A V X M Y X S J A D Q A
H D S D X P O B E U V F W E V Z M O O N
D P Z U K D O B M B A N U H H L M K P N
A J F P A N O K R B Y X W Q I M J K O N
S U B Q S T A T I S T I C S Z G H Q I O
L O D N K E X P E R T S A Y S S K P S I
T T T O X D K L C L D L T P N G Y A L T
F D ? N O S L I E S T B Q D C N U D Q I
X S C H E G L D L Z Z F C Q I I Z E P T
F C Y W G M C O M Y K A I H T R U V J E
C V L T C U E I B H D M S T N T Y O I P
J O I B V X O T L M O O A U A S A R E E
U A M S G E F N I B Y U B O M T V P E R
C N A O R H J I E C U S Z Y O R C M B H
Q E F K G L W O B L X P E N R A Q I N G
F X Y M V E R T K B O E W N D E I / Z L
E Q P D U O N R M I G O A I S H V W E D
V J P S M N W O D T U P C K L E Q E T S
F B A U N J D N Z H J L F T I O S N S I
I V H U M B L E M F P E U E S Q O L V B
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # # # # # # #
2# # # # # # # B # # # # # # # # # # # #
3# # # # # # O # # # # # # # # # # # # #
4# # # # # N # # # # # # # # # # # # # N
5# # # # S T A T I S T I C S # # # # # O
6# # D # # E X P E R T S A Y S S # # # I
7# # T O # # K # # # # # # # # G # # # T
8# # ? N O S # I # # # # # # C N # D # I
9# # # H E G L # L # # F C # I I # E # T
10# # Y # G M C O # Y # A I H T R # V # E
11# # L # # U E I B # D M S T N T # O # P
12# # I # # # O T L M # O A U A S # R # E
13# # M # # # # N I B Y U B O M T # P # R
14# # A # # # # # E C U S # Y O R # M # #
15# # F # # # # # # L X P E # R A # I # #
16# # Y # # # R # # # O E # N # E # / # #
17# # P # # O # # # # # O # # S H V W # #
18# # P # M N W O D T U P C # # E # E # #
19# # A U # # # # # # # L # # # # S N # #
20# # H U M B L E # # # E # # # # # # # #
Word X Y Direction
BASIC  1313n
COOLENOUGH?  1217nw
EVERYBODYLIKES  1111nw
EXCITEMENT  1216nw
EXPERTSAYS  66e
FAMOUSPEOPLE  1212s
HAPPYFAMILY  320n
HEARTSTRINGS  1616n
HUMBLE  320e
HUMOR  320ne
NEW/IMPROVED  1818n
PUBLICGOOD  1215nw
PUTDOWN  1218w
REPETITION  2013n
ROMANTIC  1515n
SENSES  1214se
SNOB  55ne
STATISTICS  55e
SYMBOLS  1214nw
YOUTH  1414n