ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

L R U G S H D S N Z J Y G X Z C A C J T
C Q T N W M J C V C Z F Z S D Q J R Y E
T V S O G E K M L N X ? Q S D S N Q B T
K J K W G C E L B M U H Y C O Y S X O N
K B O N S Y M B O L S G N I O A S C A E
K L H T E E L A H P D U K T G S C N H M
J Y M D N W K S L S N O G S C T I W X E
N I C V S V Q I L D M N V I I R T O A T
M F J U E X S C L N O E L T L E N D A I
F Q H M S G F M U Y N L O A B P A T E C
Z W S Z X W J C Q Z D O J T U X M U H X
M G H Z M H R B F A M O U S P E O P L E
I H U M O R O J E H P C B Q U Q R B A I
Y L I M A F Y P P A H H T Y O U T H X A
A Q F J H N O I T I T E P E R W U G N T
R J O Z M S G N I R T S T R A E H I R S
N J W U J Y P R C T I I N H H G V U X X
Z I U U J Q J D E V O R P M I / W E N I
B E W P N M I Q U N S K B I G H I E O L
N W B T A L U G M L V O C C Z F E Z S Q
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # # # # # # #
2# # # # # # # # # # # # # # # # # # # #
3# # # # # # # # # # # ? # S D S # # # T
4# # # # # # E L B M U H # C O Y # # # N
5# B O N S Y M B O L S G # I O A # # # E
6# # # # E E # A # # # U # T G S C N # M
7# # # # N # K S # # # O # S C T I W # E
8# # # # S # # I # # # N # I I R T O # T
9# # # # E # # C L # # E # T L E N D # I
10# # # # S # # # # Y # L # A B P A T # C
11# # # # # # # # # # D O # T U X M U # X
12# # # # # # # # F A M O U S P E O P L E
13# H U M O R # # # # # C B # # # R # # #
14Y L I M A F Y P P A H # # Y O U T H # #
15# # # # # N O I T I T E P E R # # # # #
16# # # # # S G N I R T S T R A E H # # #
17# # # # # # # # # # # # # # # # V # # #
18# # # # # # # D E V O R P M I / W E N #
19# # # # # # # # # # # # # # # # # # # #
20# # # # # # # # # # # # # # # # # # # #
Word X Y Direction
BASIC  85s
COOLENOUGH?  1212n
EVERYBODYLIKES  1111nw
EXCITEMENT  2012n
EXPERTSAYS  1612n
FAMOUSPEOPLE  1212e
HAPPYFAMILY  1114w
HEARTSTRINGS  1616w
HUMBLE  124w
HUMOR  213e
NEW/IMPROVED  1818w
PUBLICGOOD  1512n
PUTDOWN  1812n
REPETITION  1515w
ROMANTIC  1713n
SENSES  55s
SNOB  55w
STATISTICS  1412n
SYMBOLS  55e
YOUTH  1414e