ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

U G P D L I O H L Y B D P S P M P I O Q
D H U M O R F X U Y J X W O M G B R B J
S I K Z R C M F O T J U S M U P M T U G
G N O Y Y Y T G U D B W S G E S F Q D Z
S O K O W J P S C I T S I T A T S N O B
K I C P U B L I C G O O D R V E Y B X A
J T R X Y S M L R G L K W O K Q M E X G
J I W S K Y F W U G N K B I J P B L Q U
D T P G V A F N Q N P L L O I I O B H Q
E E F N O S X A K H V Y O U T H L M J O
T P X I L T J D M V D Z K S H G S U O Y
Z E S R K R H J C O O L E N O U G H ? I
J R L T S E H D B X U R F J F P M N Q J
F O W S M P Z Y W A E S E N S E S W R E
L M S T J X R D O M S O P U T D O W N D
Y A K R K E A F F V M I F E T I J Q R F
I N B A V T J K N V Q U C H O D Q K S H
Y T N E W / I M P R O V E D L P X U U Q
K I V H A P P Y F A M I L Y C Y L R J G
L C J O V D A A T N E M E T I C X E J M
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # # # # # # #
2# H U M O R # # # # # # # # # # # # # #
3# # # # # # # # # # # # # # # # # # # #
4# N # # # # # # # # # # # # # # # # # #
5# O # # # # # S C I T S I T A T S N O B
6# I # P U B L I C G O O D # # E Y # # #
7# T # # # S # # # # # # # # K # M E # #
8# I # S # Y # # # # # # # I # # B L # #
9# T # G # A F # # # # # L # # # O B # #
10# E # N # S # A # # # Y O U T H L M # #
11# P # I # T # # M # D # # # # # S U # #
12# E # R # R # # C O O L E N O U G H ? #
13# R # T # E # # B # U # # # # # # # # #
14# O # S # P # Y # A # S E N S E S # # #
15# M # T # X R # # # S # P U T D O W N #
16# A # R # E # # # # # I # E # # # # # #
17# N # A V # # # # # # # C # O # # # # #
18# T N E W / I M P R O V E D # P # # # #
19# I # H A P P Y F A M I L Y # # L # # #
20# C # # # # # # T N E M E T I C X E # #
Word X Y Direction
BASIC  913se
COOLENOUGH?  1012e
EVERYBODYLIKES  1111ne
EXCITEMENT  1820w
EXPERTSAYS  616n
FAMOUSPEOPLE  1012se
HAPPYFAMILY  419e
HEARTSTRINGS  418n
HUMBLE  1812n
HUMOR  22e
NEW/IMPROVED  418e
PUBLICGOOD  46e
PUTDOWN  1315e
REPETITION  213n
ROMANTIC  213s
SENSES  1214e
SNOB  175e
STATISTICS  175w
SYMBOLS  175s
YOUTH  1210e