ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

F L I I I S T N G E K G V V B I G K I L
A Z X O F W V Z O G N S R L E F I U K Y
O X Q A U Y R X P T K L R B M M W N L V
P S L O B M Y S G N I R T S T R A E H A
S T A T I S T I C S F J C U A T V W A F
T P U R X N T N E M E T I C X E Q / P R
D I J O E L B M U H Q F S R R X W I P W
H V J M S D E A I Y X A A Y E P P M Y Z
Y P H U D A L X T Z W M B O P E M P F P
M L ? H G U O N E L O O C U E R M R A U
T N H D G N X O U A D U M T T T X O M Z
O M W D G C N Q X Y C S Y H I S P V I O
D C D O O G C I L B U P I Z T A R E L F
N W I L D Z P I R C S E W F I Y F D Y K
D G V T U T K A C P C O P C O S K Y H V
W Z J S N E U Y U D M P S P N E Z T N W
K B M A S A R P K J U L W F P N L L S O
Y B X X N E M Z S E N E P X J S P W Q W
Z N K W O C T O H B N O A K L E C H B D
M Q E H B S I L R N J E H A A S G T P Q
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # # # # # # #
2# # # # # # # # # # # # # # # # # # # #
3# # # # # # # # # # # # # # # # # N # #
4# S L O B M Y S G N I R T S T R A E H #
5S T A T I S T I C S # # C # # # V W A #
6# # # R # # T N E M E T I C X E # / P #
7# # # O E L B M U H # F S # R X # I P #
8# # # M # # # # # # # A A Y E P # M Y #
9# # # U # # # # # # # M B O P E # P F #
10# # ? H G U O N E L O O C U E R # R A #
11# N # # # # # # # # D U # T T T # O M #
12# # W # # # # # # Y # S # H I S # V I #
13# C D O O G C I L B U P # # T A # E L #
14# # I # D # # I # # # E # # I Y # D Y #
15# # # T # T K # # # # O # # O S # # # #
16# # # # N E U # # # # P # # N E # # # #
17# # # # S A # P # # # L # # # N # # # #
18# # # # N # M # # # # E # # # S # # # #
19# # # # O # # O # # # # # # # E # # # #
20# # # # B # # # R # # # # # # S # # # #
Word X Y Direction
BASIC  139n
COOLENOUGH?  1210w
EVERYBODYLIKES  1111sw
EXCITEMENT  166w
EXPERTSAYS  166s
FAMOUSPEOPLE  1210s
HAPPYFAMILY  194s
HEARTSTRINGS  184w
HUMBLE  107w
HUMOR  410n
NEW/IMPROVED  184s
PUBLICGOOD  1213w
PUTDOWN  817nw
REPETITION  157s
ROMANTIC  920nw
SENSES  1615s
SNOB  517s
STATISTICS  15e
SYMBOLS  84w
YOUTH  148s