ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

Q W C V Y Q V C A U C C A L K B S R P L
P W C I S A B O S K E G F C L Y I A E S
X S J X W Y L I J D O W S X V L Y Y L J
K K T N E M E T I C X E I E K M X M U F
E B O N S Y M B O L S L J Y S I O U K X
I S E N A E R O S S R P R E N N L Q G O
A K Y Q L A K J V G P O E A O S E Q B Z
Y U B R L N Q I J B V E S W I Y P S T L
C V D O O G C I L B U P G Q T A J G Z W
I N M M R L E Z P Y B S A H I S M N C W
T V B U P K V J Q H D U Z T T T N I C L
N G ? H G U O N E L O O C U E R R R D Y
A E L B M U H Q T S M M B O P E H T V E
M B C C A X J X M L K A Y Y E P K S G Y
O K P U T D O W N R E F N R R X K T V V
R Z O W P S C I T S I T A T S E J R L O
B Q U G U M A F H M R H X Y W M V A C X
S D Y A S M G D E V O R P M I / W E N C
L Z X J S W J Y L I M A F Y P P A H H X
W X J H G U Q D Q A I O K V Z T S J N Y
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # # # # # # #
2# # C I S A B # # # # # # # # # # # # #
3# # # # # # # # # # # # S # # # # # # #
4# # T N E M E T I C X E # E # # # # # #
5# B O N S Y M B O L S L # # S # # # # #
6# # # # # E # # # # # P # # N N # # # #
7# # # # # # K # # # # O # # O S E # # #
8# # # R # # # I # # # E # # I Y # S # #
9C # D O O G C I L B U P # # T A # G # #
10I # # M # # # # # Y # S # H I S # N # #
11T # # U # # # # # # D U # T T T # I # #
12N # ? H G U O N E L O O C U E R # R # #
13A E L B M U H # # # # M B O P E # T # #
14M # # # # # # # # # # A # Y E P # S # #
15O # P U T D O W N # # F # # R X # T # #
16R # # # # S C I T S I T A T S E # R # #
17# # # # # # # # # # # # # # # # V A # #
18# # # # # # # D E V O R P M I / W E N #
19# # # # # # # Y L I M A F Y P P A H # #
20# # # # # # # # # # # # # # # # # # # #
Word X Y Direction
BASIC  72w
COOLENOUGH?  1212w
EVERYBODYLIKES  1111nw
EXCITEMENT  124w
EXPERTSAYS  1616n
FAMOUSPEOPLE  1212n
HAPPYFAMILY  1819w
HEARTSTRINGS  1818n
HUMBLE  713w
HUMOR  412n
NEW/IMPROVED  1818w
PUBLICGOOD  129w
PUTDOWN  315e
REPETITION  1515n
ROMANTIC  116n
SENSES  188nw
SNOB  55w
STATISTICS  1516w
SYMBOLS  55e
YOUTH  1414n